Plastic doesn’t break down, it breaks up. It breaks up into smaller and smaller pieces, becoming what we now know as microplastics. Primary microplastics are 5mm in length or less, and include plastic pellets, microbeads (often found in skincare and scrubs) and microfibres from fabric. Secondary microplastics are made when larger pieces of plastic begin to degrade and break up. In the ocean, this is commonly from fishing nets, water bottles and shopping bags. The smaller a piece of plastic is, the more likely birds and fish are going to consume it and somewhere along that food chain, we end up eating these microplastics too. A study in the journal Environmental Science and Technology says “it's possible that humans could be consuming between 39,000 and 52,000 microplastic particles each year.” While it is currently unclear what the health risks are attached to this, certain types of plastic attract harmful bacteria or can become more toxic over time.
We suddenly felt the urgency to find out more about this new type of plant-based leather and which products were already in the market, then we discovered two great brands already making amazing leaf leather wallets, bags and accessories. Tree Tribe & Thamon.
We cannot go through life without buying certain things, no matter how spartan or minimalist we may strive to be there are something things we simply cannot avoid.
Eating being a great example.
The vegan movement is growing rapidly and teaching huge amounts of people every year how they can eat more ethically whilst having less impact on the planet and at the same time reduce the suffering of animals. It’s quite easy to eat vegan in this day and age.
The world is changing.
The fashion industry is changing.
The way we create things is also changing.
Pinatex, a new revolutionary material created and developed for a Spanish woman, Dr Carmen Hijosa.
But what is Pinatex?
Nowadays, there are quite a few fashion brands all over the world making vegan bags, it's not difficult to find them, it's also not too difficult to find a great variety of designs and styles.
However, it becomes a bit more difficult when you are trying to find a bag that is vegan and also ethically made, eco-friendly and sustainable.
WE LOVE SUSTAINABLE,
VEGAN & ETHICAL FASHION
Ethical fashion is growing, and thanks to that today we can find fully sustainable brands that care about the environment, animals, and their workers.
Buying ethical fashion
We are supporting a great cause and helping in a massive way to change the course of the fast fashion industry, towards a more conscious and sustainable lifestyle, which in the long run benefits us all.
In this post, we will introduce:
6 ethical fashion brands
New clothing and accessories that can all be found at Velvety. All these brands have something in common, they are all ethical, use organic or recycled materials and are produced in a fair way.
Ethics: Fair Trade certified, GOTS certified
Based in: Germany
About them: Great style, modern but elegant, sophisticated and trendy. I remember the first time I saw this brand online. I couldn't believe what my eyes were seeing! A huge ethical and sustainable store with the kind of fashion items that most women love. But the best part? A human company behind all these organic (GOTS certified) garments and an impressive way of creating them, always working with the Fair Wear and Fair Trade associations to guarantee the best ethical practices in regards to workers and labor conditions.
Considering all this... Stocking Armedangels at Velvety was a MUST!
Ethics: Ethical production, handmade, GOTS certified
Based in: Barcelona
About them: I will never forget the day I discovered this brand! I was in Australia when a friend from Barcelona sent me a picture of their physical store with the message: "Lorena this store may interest you for your project"
When I visited their website I quickly fell in love! Beautiful and charming garments made of organic cotton (GOTS certified) and handmade in Barcelona (my beloved city). In that moment I realized that they had to be part of Velvety yes or yes! So 1 year later on a trip to Barcelona I visited them and met the lovely people behind the brand, Nuria, Ernesto and their rescue dog. It was not surprising to see that behind great brands there are always great people making things happen.
Ethics: Ethical production, handmade, vegan, eco label certified
Category: Bags and accessories
Based in: Barcelona
About them: What to say about Numon? An incredible brand located very close to Barcelona that makes the most beautiful and unique vegan upcycled, bags, backpacks and accessories always using forgotten/wasted materials. I met Nuria (the maker and designer) in Barcelona possibly 10 years ago. Back in those days I remember admiring their products, I never forgot them and the first brand I knew I would introduce to Velvety would be NUMON. And that's how it all started! A big thanks to Nuria and Ramon (the ones behind the scenes) for making such an amazing product 100% vegan.
Ethics: Ethically Handmade, Zero-waste, Organic, Vegan
Based in: Australia
About them: Australian made and sustainable! Indecisive could be our most luxurious yet modern and affordable brand at Velvety. Their transeasonal garments are simply pieces of art that will make you feel unique when wearing them! The best part is knowing that you're wearing upcycled garments, they consist of wasted textiles from the fashion industry that are usually discarded and considered trash, Indecisive rescue them in perfect condition and make their stunning collections. They also use organic materials such as bamboo to create relaxed modern pieces. Something really important for us (and you don't see it very often) is that all their pieces are made to order, this way Indecisve ensures that there are no wasted garments and this is the best way to ensure a sustainable production, don't you think?
Ethics: Ethically Handmade, Vegan, toxic free
Based in: London
About them: With Thamon I discovered that yes...there are more sustainable options to vegan leather and of course to real leather! What an amazing company, concept, and product! Great style and quality for people interested in making more sustainable choices and "wear leaves, not leather". Thamon creates their own leaf fibre from sustainably sourced tree leaves and the result is amazing, that's why we carry their range at Velvety, with the goal of bring more and more of their products to Australia, this is the kind of vegan leather we want to offer to our ethical customers.
Ethics: Ehically Handmade, Vegan, toxic free
Based in: Thailand
About them: Another great brand that makes sustainable bags and wallets (among other things) from leaves! The result is urban bags and wallets made from natural raw materials that respect the environment and remind us that simplicity is the key to living in harmony and respecting life. We can guarantee you wont see these unique patterns anywhere else as each product has a unique natural pattern. The colours change every season reflecting the natural beauty of the leaves for that time of the year.
I believe nowadays, vegan and ethical fashion can be easy to find if you search for it, but ethical, vegan and sustainable...can be a bit more tricky, that's why when I started Velvety I strived to create a one stop shop where ethical consumers could ensure they were making the best decisions when it came to respecting animals, the planet, and people.
For further information about certifications visit:
Love being INDECISIVE?
You will now!
Welcome to the new fashion brand gracing the Velvety collection. INDECISIVE.
This sustainable, Australian clothing brand also makes in Australia! That's rare.
The hand picked selection is carefully cultivated to suits VEGANS. Lorena being vegan herself, is dedicated to providing the best selection of Vegan fashion and lifestyle products. Making it so much easier to buy all Vegan, Ethical and Sustainable at Velvety. In our oversaturated globalised world it's so important to consider what you buy, from who and how.
See the whole range of organic and upcycled fashion garments that Velvety carries:
Speaking of being responsible and angelic.....
Have you heard of Armedangels? These tough but kind angels follow the best practices.
Velvety presents a cultivated selection of Armed Angels fair and organic fashion collection.
Armedangels come all the way from Deutschland! These beauties design everyday favorites to be worn for longer. These angels have nothing to hide and live up to their expectation of quality and integrity. Their pieces are classic and beautiful quality. Velvety has hand picked the best pieces from Armed Angels all responsible vegan fashion. Vegan wares!
It's best practice to support and champion sustainablility and ethical products. In the ideal world we won't have to use these keywords anymore. Eco Fashion, Sustainability, Ethical, Cruelty free, Organic and Fair Trade. These values will become standard. But at the moment we have to state the obvious and have accredited approval so that others don't follow bad practices.
Integrity and purpose are the most important things in fashion brands these days. Yes fast fashion is cheaper than ever and a moving beast that swallows up unsuspecting youths. But someone somewhere else is paying for the price of those clothes. I don't need to tell you this is common sense. I am preaching to the enlightened.
So enough of that. Let us know your experience and get in touch!
Share and get spread the word.
Thank you for being considerate, conscious and responsible human beings!
This post has been written by Freyja Ronngard.
"I must confess I am not Vegan but I consider myself a responsible and considerate human being." designfar.com
At Velvety, we are constantly on the lookout for beautiful alternative materials to leather and other unsustainable materials such as plastic. These substances are unnatural, cause harm and death and poison our earth.
That’s why we were excited to discover cork. Not only does it look fantastic and last a long time, but unlike leather, plastic or microfiber, cork is 100% sustainable and environmentally friendly.
LOOKING FOR ETHICAL FASHION BRANDS & ECO FRIENDLY CLOTHING IDEAS?
DO YOU NEED A REASON TO BUY ETHICAL AT VELVETY?
WE CAN GIVE YOU A FEW!
Where are your clothes made?
Have you ever thought about who sewed the clothes you are wearing? Have you ever wondered whether it was a woman, a man or a child? And what about if they work in a safe environment with fair wages and conditions?
Three Norwegian bloggers Ludvig, Frida and Anniken, decided to travel to Cambodia to see for themselves the truth behind sweatshops.
'Sweatshop' is a documentary series that will show you the hard reality we can't see from the shop floor where we buy our clothes. We are sure that this documentary and its touching journey will change your view on how the fast fashion industry works.
Reclaim is an ethical brand from the UK making cool bags and accessories recycling rubber from tyres. Yes!! You heard right! From TYRES! Would you like to know more about how all this started?
So we hope you enjoy reading this interview!
1. When and why did you start your project/brand Reclaim?
The brand was born whilst I was studying at university, working on a project based around innovation and innovative materials. The rubber material was found when I was exploring the materials that I could use within this project.
2. Why tyres?
As mentioned the rubber material was something I stumbled upon. I really fell in love with the versatility of the material. It is very tactile, but also a very strong, hard wearing material. The material was also only otherwise going to be discarded so it was a bonus that I could save it and give it a second life.
3. What inspires you to make your designs?
The designs are always based around functionality foremost, but I like to look architecture and structures for inspiration on shape and particularly how they are constructed always interests me. I like to stay in tune with the fashion industry and current trends too. This enables me, I hope, to try and bridge the gap between being able to buy ethically without compromising on contemporary design. I think there are still reservations with ethically produced products and I want to reduce those.
4. What kind of tyres do you use and where do you get them from?
The rubber material that I use is the inner tubes from the inside of larger tyres, such as tractor and lorry tyres. The bigger the inner tube the better as it then means I have a larger piece of material to use for the patterns. I am really lucky that there is a surplus supply of these tubes at local mechanics so I can always source the material.
5. Tell us a little bit more about the unique way you have to put together or sew your bags and accessories?
The bags are all put together using a method I have coined the ‘interlocking method’. It involves cutting the patterns in a certain way creating opposing tabs on two sides that will fit together, creating a strong bond. I love using this method because of the interesting t shape design it creates down all the adjoining edges.
6. Why do you think that up cycling is so important nowadays?
I really believe that we need to move away from the fast-fashion culture and buy products that will last and that can be treasured. I think there is a movement of sustainable designers at the moment, forging the way forward which is fantastic and this needs to continue.
7. What are your plans for the future?
I have a big love of all accessories and am currently expanding into jewellery pieces which is something that I have wanted to do for a while. I am building the collection at the moment and it will be ready for the SS17 launch in March.
Ethical fashion for a new ethical world.
We are here with a unique purpose....we want to see our societies supporting ethical fashion. We know it isn't going to happen suddenly, but it's something we believe can be done with your help.
When we started Velvety, we knew there were some people already interested in ethical & cruelty free fashion, people who cared about the environment and the animals, people who also was interested in how those items were made and who made them.
THE MOVIE THAT CHANGED EVERYTHING - THE TRUE COST MOVIE
The True Cost Movie helped us to realize that there was a necessity waiting to wake up, this documentary showed the real issues and consequences we support when we decide to buy fast fashion.
For the first time, we could see the reality that nobody talks about. Do you know that people on this planet consume 80 billion pieces of clothing a year? or that the fashion industry we have been supporting is the second largest polluting industry, second only to the oil industry?
However, as a conscious consumers and also now representing a business that shares ethical values, we want to help you to choose well in order to waste less, giving you the right information and offering you the right ethical alternatives, because we think that beyond a garment there is always a story that deserves to be shared.
HOW YOU CAN HELP
So, you can start right here, deciding to shop at places like Velvety and stop supporting big companies with only one goal: to make more and more dollars at the cost of workers, animals and the ecosystems of this planet.
Another thing you can do is talk about it! So many people can't change because they don't have the right information to make it happen.
Spread the news, be a voice for those who don't have one, like the poor people working in third world countries for big companies without rights and also for those animals that only want to live but instead die for someones clothes. But if you really want to make a change, get involved by buying ethically from ethical companies like us and this way, start a real social change.
- JOIN US -
Join us to start the ethical fashion revolution that this world needs!
See our range on www.velvety.com.au
Living in the country, after a whole life living in the city, makes you see life from a different perspective.
Ethical fashion is booming.
Nowadays, so many brands and consumers are already opting for more responsible ways of buying, respecting the environment, and ensuring a more sustainable long-term future for everyone.
However, buying ethical fashion is still not quite easy, most of the stores where we usually buy our clothing and accessories don't care much about such important aspects as: fair-trade, sustainability, organic materials, cruelty free or recycling/upcycling.
This is the reason why today we want to show you what and where to buy ethical and cruelty free fashion and in consequence, become a more responsible consumer.
Here we show you the perfect look that every woman should have in her wardrobe:
Ethical is the new black:
The colour black will never go out of fashion.
Dressing in black guarantees the best outfits and if it is ethically made...that's all we need!
Buying less but selecting the right items is always the smartest way to buy!
All items you can see here are fair-trade and vegan. The oversized t-shirt is made of 50% certified organic cotton and 50% tencel. Bag and accessories are made of recycled materials.
If you want to know more about why to choose ethical fashion:
Velvety is not just an online store, Velvety is an idea, a dream, a revolutionary concept. This is a new way to buy and be informed. Velvety is a vehicle of information that was created with the intention to bring something new to a new age where people start to get tired of aggressive marketing, momentary trends, massive consumerism, etc... but above all, Velvety was born with the idea of improving the current market, recommending a slower way to buy, where there is no need to buy things we do not need, as short-lived products that will be discarded within a few months, as this contributes to an unethical way to continue doing the same things we have always been doing and ultimately, to invest in unsustainable practices as consumers.
Nowadays, we are involved in a cycle of endless consumption. Buy and then discard, buy and re-buy the same products simply because they are no longer current, and thus, as without realizing it, we support the big corporations and say: Keep doing things like that! When we should be us, the consumers demanding a more ethical and fair market, less aggressive, less competitive this would benefit both, our planet and all who live in it.
At Velvety we like to know what we buy, we like to know how it was made and who made it. We like ethical and responsible brands which support fair trade practices and focus on the benefit of the final consumer. We love brands with ideals, compassion and a desire to improve this world, we hate large business created with a single purpose: making money, which most of the time comes from exploiting workers in underdeveloped countries.
At Velvety we know that we have many people who think and feel like us, who fight and stand up for a fairer responsible and healthy way to buy and live our lives.
Are you with us? Do you form part of that group of people? Can we count on you to start this ethical revolution?